Sarah Breedlove was born on December 23, 1867, near Delta, Louisiana. Her parents and elder siblings were enslaved people on Madison Parish plantation, owned by Robert W. Burney. She was the first child in her family born into freedom after the Emancipation Proclamation was signed. During the 1890s, Sarah Breedlove developed a scalp disorder that caused her to lose most of her hair. Sarah had previously learned about hair care from her brothers, who owned a barber shop in St. Louis so due to suffering from a scalp ailment she began to experiment with both home remedies and store bought hair care treatments in an attempt to improve her condition.
In 1905, Breedlove was hired as a commission agent by Annie Turnbo Malone, a successful, black, hair care product entrepreneur whilst experimenting she decided to invent a line of African American hair care products. Sarah decided to name the products under the name of Madam C.J. Walker.
Madam C.J Walker moved to Denver, Colorado and she married her second husband Charles Joseph Walker, a newspaper advertising salesman.
While there, Walker’s husband Charles helped her to create advertisements for the hair care treatment for African Americans that she was perfecting to created specifically hair products for African-American hair.
Her husband also encouraged her to change and use the more recognisable name “Madam C.J. Walker,” instead of Sarah Breedlove, which she was thereafter known.
In 1907 in promoting her products, Walker and her husband travelled around the country giving lecture demonstrations of her “Walker Method” involving her own formula for pomade, brushing and the use of heated combs.
This eventually established Madame C.J. Walker Laboratories to manufacture cosmetics and train sales beauticians.
Her principle business acumen led her to be one of the first African American women to become a self-made millionaire.
Madam C. J. Walker was 51 when she died at Villa Lewaro on Sunday, May 25, 1919, from complications of hypertension. In her will she directed two-thirds of future net profits of her estate to charity, she donated nearly $100,000 to orphanages, institutions, and individuals.
On their shoulder’s we stand! – We honour you as an Icon of our time!
If you come across any of your creation’s and you have not been credited correctly, please get in touch with us as we do not wish to offend anyone, this page is intended to give information of what we do and what is going on around in Africa fashion and Education. We are creating awareness of information in one area to emerging designers and public to get inspired by. Much Love LACE…..
Source: Wikipedia.org and Research